Radio Ratings 1990-1999

Radio Ratings 1990 to 1999

Archived radio ratings for all stations with a focus on talk radio.

March 99 posting of Top 5 Stations in Billing

1 - WFAN/NY - $55.1 million
2 - KIIS/LA - $54.2
3 - WLTW-FM/NY - $47.3
4 - WXRK-FM/NY - $45.1
5 - WINS-AM - $38.3

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Spring, Summer, Fall summary for 1999.

This is the last full book before Rush and Laura switched to PHT.  The winter book will be a partial representation since they didn't move until the book started.  The next full book will be the Spring book due out in July.  It won't be until then that a realistic trend will be fully evident.  Even that will be somewhat early.  Radio insiders insist a full year will really tell the tale.

WPHT, 12+, Monday - Sunday, 6 am - midnight, 
Spring 99     1.1    (21)
Summer 99  1.7    (20) 
FALL 99          .8   (23)

WWDB, 12+, Monday - Sunday, 6 am - midnight, 
Spring 99      3.3    (13)
Summer 99   3.6    (11)
FALL 99        4.1    (10)

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Philadelphia (Updated 11/16/99)
Fall '99 ARBITRENDS (August, September, October)
12+ Mon-Sun, 6a-12mid

Station	Format	Fall 98	Win 99	Spr 99	Sum 99	A/S/O
KYW-A	News	6.4	7.8	5.9	6.8	6.9
WBEB	AC	5.9	6.3	7.0	5.7	6.3
WYSP	Rock	5.6	5.9	6.0	5.8	5.8
WDAS-F	Urban AC	5.9	5.8	5.5	5.5	5.3
WUSL	Urban	5.3	5.0	4.6	5.0	5.0
WJJZ	NAC	4.2	4.9	5.4	4.4	4.7
WIOQ	Top 40/M	4.1	3.7	4.6	4.2	4.2
WPEN-A	Nostalgia	4.0	3.6	4.0	4.1	4.1
WEJM	R&B Oldies	2.1	2.2	2.2	3.8	4.0
WOGL	Oldies	5.5	4.7	4.4	3.8	4.0
WWDB	Talk	4.4	4.6	3.3	3.6	4.0
WMGK	Classic Hits	3.9	3.2	3.8	3.5	3.4
WPLY	Alternative	2.1	2.5	3.1	3.5	3.3
WXTU	Country	4.2	3.4	3.5	3.2	3.3
WMMR	Rock	3.6	3.0	3.4	3.4	3.1
WIP-A	Sports	2.9	3.5	3.0	2.5	2.6
WPHI	Urban	3.3	3.0	3.0	2.6	2.6
WYXR	Hot AC	3.1	3.1	2.7	2.5	2.5
WPST	Top 40/M	1.4	1.3	1.4	1.8	2.0
WPHT-A	Talk	1.0	1.1	1.1	1.7	1.5
WDAS-A	Religious	1.2	1.1	1.3	1.4	1.3

© 1999 Arbitron. 

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Tuesday July 20th
"It's Ouch Time"
quote taken from Star Wars

1) B101 - 7.0, 2) YSP - 6.0, 3) KYW - 5.9, 11) WPEN - 4.0, 15) WWDB-FM - 3.3

Station	Format	Owner	Sp '98	Su '98	Fa '98	Wi '99	Sp '99
WBEB-FM	AC	WEAZ	7.2	6.2	5.9	6.3	7.0
WYSP-FM	Rock	Infinity	5.1	5.4	5.6	5.9	6.0
KYW-AM	News	Infinity	7.2	6.4	6.4	7.8	5.9
WDAS-FM	Urban AC	AMFM	6.2	5.8	5.9	5.8	5.5
WJJZ-FM	NAC/SJ	AMFM	4.5	4.1	4.2	4.9	5.4
WIOQ-FM	CHR/Pop	AMFM	3.9	4.0	4.1	3.7	4.6
WUSL-FM	Urban	AMFM	5.1	4.7	5.3	5.0	4.6
WOGL-FM	Oldies	Infinity	4.9	4.9	5.5	4.7	4.4
WPEN-AM	Nostalgia	Greater Media	4.1	3.3	4.0	3.6	4.0
WMGK-FM	Classic Hits	Greater Media	4.1	4.1	3.9	3.2	3.8
WXTU-FM	Country	Beasley	4.3	4.7	4.2	3.4	3.5
WMMR-FM	Rock	Greater Media	3.0	3.6	3.6	3.0	3.4
WWDB-FM	Talk	Beasley	4.0	5.0	4.4	4.6	3.3
WPLY-FM	Alternative	Greater Media	2.3	2.3	2.1	2.5	3.1
WIP-AM	Sports	Infinity	2.6	2.7	2.9	3.5	3.0
WPHI-FM	Urban	Radio One	3.4	3.1	3.3	3.0	3.0
WYXR-FM	Hot AC	AMFM	3.3	3.1	3.1	3.1	2.7
WXXM-FM	Hot AC	Greater Media	2.2	2.3	2.1	2.2	2.2
WPST-FM	CHR/Pop	Nassau	1.3	1.5	1.4	1.3	1.4
WDAS-AM	Religious	AMFM	1.2	1.0	1.2	1.1	1.3
WPHT-AM	Talk	Infinity	1.2	1.3	1.0	1.1	1.1
WHAT-AM	Talk	KBT Comm.	1.1	1.2	0.8	1.6	1.0
WKXW-FM	Talk	Press	0.9	0.9	1.3	1.1	1.0
WNJO-FM	Oldies	Nassau	0.7	1.0	0.6	0.9	0.8
WJBR-FM	AC	Commodore	0.5	0.5	0.6	0.6	0.6
WWJZ-AM	Nostalgia	Mount Holly	0.3	0.7	0.4	0.4	0.6
WEMG-AM	Spanish Con.	Mega	0.6	0.5	0.5	0.3	0.5
WFIL-AM	Religious	Salem	0.0	0.4	0.0	0.3	0.5
WLEV-FM	AC	Citadel	0.3	0.3	0.0	0.0	0.4
WSSJ-AM	Spanish Con.	Mega	0.0	0.0	0.0	0.4	0.4
WWDB-AM	Talk	Beasley	0.0	0.0	0.6	0.6	0.4
WBYN-FM	Religious	WDAC Radio	0.0	0.0	0.3	0.3	0.3
WNAP-AM	Gospel	GHB Broad.	0.0	0.6	0.0	0.4	0.3

 

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Tuesday June 22nd

#5 Philadelphia, PA
Spring '99 ARBITRENDS (March, April, May)
12+ Mon-Sun, 6a-12mid

 

Station              Fall 98  Win 99   F/M/A   M/A/May  
WBEB (AC)          5.9 6.3 6.8 6.8
KYW-A (News) 6.4 7.8 7.0 6.5
WDAS-F (Urban AC)  5.9 5.8 5.7 5.9
WYSP (Rock)        5.6 5.9 6.0 5.4
WJJZ (NAC)      4.2 4.9 4.7 5.2
WUSL (Urban)       5.3 5.0 5.3 5.1
WOGL (Oldies)      5.5 4.7 4.4 4.6
WIOQ (Top 40/M) 4.1 3.7 4.1 4.2
WPEN-A (Nostalgia) 4.0 3.6 3.7 4.0
WWDB (Talk)        4.4 4.6 4.3 4.0
WXTU (Country)     4.2 3.4 3.4 3.6
WIP-A (Sports)     2.9 3.5 3.4 3.4
WMGK (Classic Hits) 3.9 3.2 3.4 3.3
WPHI (Urban)       3.3 3.0 3.1 3.0
WMMR (Rock)        3.6 3.0 3.0 2.9
WPLY (Alternative) 2.1 2.5 2.5 2.9
WYXR (Hot AC)      3.1 3.1 3.0 2.7
WXXM (Urban Oldies) 2.1 2.2 2.1 1.9
WPST (Top 40/M)   1.4 1.3 1.5 1.5
WHAT-A (Talk) 0.8 1.6 1.7 1.3
WPHT-A (Talk)     1.0 1.1 1.1 1.2
WDAS-A (Religious) 1.2 1.1 0.9 1.1
WKXW (Talk) 1.3 1.1 1.1 1.1
© 1999 Arbitron. May not be quoted or reproduced without prior written permission from Arbitron.

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Spring 1999 ARBITRENDS (February, March, April)
12+ Mon-Sun, 6a-12mid

KYW-A (News)       6.4 7.8 7.0
WBEB (AC)          5.9 6.3 6.8
WYSP (Rock)       5.6 5.9 6.0
WDAS (Urban AC)   5.9 5.8 5.7
WUSL (Urban)      5.3 5.0 5.3
WJJZ (NAC)      4.2 4.9 4.7
WOGL (Oldies)     5.5 4.7 4.4
WWDB (Talk)       4.4 4.6 4.3
WIOQ (Top 40/M)    4.1 3.7 4.1
WPEN-A (Nostalgia) 4.0 3.6 3.7
WXTU (Country)     4.2 3.4 3.4
WIP-A (Sports)       2.9 3.5 3.4
WMGK (Classic Hits) 3.9 3.2 3.4
WPHI (Urban)      3.3 3.0 3.1
WMMR (Rock)       3.6 3.0 3.0
WYXR (Hot AC)     3.1 3.1 3.0
WPLY (Alternative) 2.1 2.5 2.5
WXXM (Hot AC)      2.1 2.2 2.1
WHAT-A (Talk) 0.8 1.6 1.7
WPST (Top 40/M)   1.4 1.3 1.5
WKXW (Talk)        1.3 1.1 1.1
WPHT-A (Talk)   1.0 1.1 1.1
© 1999 Arbitron. May not be quoted or reproduced without prior written permission from Arbitron.

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Fall 1998 and Winter 1999

Place	Station	Format	Fall 1998	Winter 1999
1st	KYW-AM	News	6.4	7.8
2nd	WBEB-FM	Adult Contemporary Music	5.9	6.3
3rd	WYSP-FM	Rock Music	5.6	5.9
4th	WDAS-FM	Urban Adult Contemporary Music	5.9	5.8
5th	WUSL-FM	Urban Contemporary Music	5.3	5.0
6th	WJJZ-FM	New Adult Contemporary Music	4.2	4.9
7th	WOGL-FM	Rock Oldies	5.5	4.7
8th	WWDB-FM	Talk	4.4	4.6
9th	WIOQ-FM	Popular Contemporary Hits	4.1	3.7
10th	WPEN-AM	Nostalgia	4.0	3.6
11th	WIP-AM	Sports	2.9	3.5
12th	WXTU-FM	Country Music	4.2	3.4
13th	WMGK-FM	Classic Hit Music	3.9	3.2
14th	WYXR-FM	Hot Adult Contemporary Music	3.1	3.1
15th (tie)	WMMR-FM	Rock Music	3.6	3.0
15th (tie)	WPHI-FM	Urban Contemporary Music	3.3	3.0
17th	WPLY-FM	Alternative Rock Music	2.1	2.5
18th	WXXM-FM	Hot Adult Contemporary Music	2.1	2.2
19th	WHAT-AM	Talk	0.8	1.6
20th	WPST-FM	Popular Contemporary Hits	1.4	1.3
21st (tie)	WDAS-AM	Religious Programming	1.2	1.1
21st (tie)	WKXW-FM	Talk	1.3	1.1
21st (tie)	WPHT-AM	Talk	1.0	1.1
24th	WNJO-FM	Rock Oldies	0.6	0.9
25th (tie)	WJBR-FM	Adult Contemporary Music	0.6	0.6
25th (tie)	WWDB-AM	Talk	0.6	0.6
27th (tie)	WNAP-AM	Religious Programming	(NR)	0.4
27th (tie)	WSSJ-AM	Diversified Programming	(NR)	0.4
27th (tie)	WWJZ-AM	Nostalgia	0.4	0.4
30th (tie)	WBYN-FM	Religious Programming	0.3	0.3
30th (tie)	WFIL-AM	Religious Programming	(NR)	0.3
30th (tie)	WRDR-FM	Nostalgia	0.4	0.3
30th (tie)	WURD-AM	Spanish Tropical Music	0.5	0.3

 

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TOP TALK RADIO AUDIENCES BY SIZE - Sunday 8/22/1999
(Weekly cume low-end estimates 12-plus in millions rounded off to the
nearest .25 million based upon TALKERS magazine analysis of a national sampling of Arbitron reports and other reliable indicators in rated and non-rated markets for Fall 1998)

1. Rush Limbaugh   14.75+
2. Dr. Laura Schlessinger   14.50+
3. Howard Stern   9.25+
4. Art Bell    6.25+
4. Dr. Joy Browne    6.25+
5. Don Imus    5.00+
5. Jim Bohannon    5.00+
5. Bruce Williams    5.00+
6. G. Gordon Liddy    3.25+
7. Ken & Daria Dolan    2.50+
7. Michael Reagan     2.50+
7. Dr. Dean Edell    2.50+
8. Bob Grant    1.75+
8. John and Ken    1.75+
8. Doug Stephan    1.75+
8. Tom Joyner 1.75+
9. Tom Leykis    1.50+
10. Bob Brinker 1.25+

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Place	Station	Format	Summer 1998	Fall 1998
1st	KYW-AM	News	6.4	6.4
2nd (tie)	WDAS-FM	Urban Adult Contemporary Music	5.8	5.9
2nd (tie)	WBEB-FM	Adult Contemporary Music	6.2	5.9
4th	WYSP-FM	Rock Music	5.4	5.6
5th	WOGL-FM	Rock Oldies	4.9	5.5
6th	WUSL-FM	Urban Contemporary Music	4.7	5.3
7th	WWDB-FM	Talk	5.0	4.4
8th (tie)	WJJZ-FM	New Adult Contemporary Music	4.1	4.2
8th (tie)	WXTU-FM	Country Music	4.7	4.2
10th	WIOQ-FM	Popular Contemporary Hits	4.0	4.1
11th	WPEN-AM	Nostalgia	3.3	4.0
12th	WMGK-FM	Classic Hit Music	4.1	3.9
13th	WMMR-FM	Rock Music	3.6	3.6
14th	WPHI-FM	Urban Contemporary Music	3.1	3.3
15th	WYXR-FM	Hot Adult Contemporary Music	3.1	3.1
16th	WIP-AM	Sports	2.7	2.9
17th (tie)	WXXM-FM	Hot Adult Contemporary Music	2.3	2.1
17th (tie)	WPLY-FM	Alternative Rock Music	2.3	2.1
19th	WPST-FM	Popular Contemporary Hits	1.5	1.4
20th	WKXW-FM	Talk	0.9	1.3
21st	WDAS-AM	Religious Programming	1.0	1.2
22nd	WPHT-AM	Talk	1.3	1.0
23rd	WHAT-AM	Talk	1.2	0.8
24th (tie)	WNJO-FM	Rock Oldies	1.0	0.6
24th (tie)	WJBR-FM	Adult Contemporary Music	0.5	0.6
24th (tie)	WWDB-AM	Talk	(NR)	0.6
27th	WURD-AM	Spanish Tropical Music	0.5	0.5
28th (tie)	WWJZ-AM	Nostalgia	0.7	0.4
28th (tie)	WRDR-FM	Nostalgia	0.3	0.4
30th	WBYN-FM	Religious Programming	(NR)	0.3

(NR) No rating available.

Ratings represent the percentage of all listeners in the market,
aged 12 and up, estimated to have listened to the station for a
minimum of five minutes during any fifteen-minute period.

All ratings © 1999 Arbitron.
May not be quoted or reproduced without prior written permission from Arbitron.
All rights reserved
Copyright © 1999 by RadioDigest.com

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Fall '98 Phase 1 Arbitrend - (Updated 11/16/98)

Spr '98 Sum '98

KYW-AM (News) 7.2 6.4

WDAS-FM (Urban AC) 6.2 5.8

WBEB-FM (AC) 7.2 6.2

WYSP-FM (Rock) 5.1 5.4

WOGL-FM (Oldies) 4.9 4.9

WWDB-FM (Talk) 4.0 5.0

WJJZ-FM (NAC/SJ) 4.5 4.1

WUSL-FM (Urban) 5.1 4.7

WXTU-FM (Country) 4.3 4.7

WIOQ-FM (CHR/Pop) 3.9 4.0

WMGK-FM (Cl. Hits) 4.1 4.1

WMMR-FM (Rock) 3.0 3.6

WPEN-AM (Nostalgia) 4.1 3.3 3.4

WYXR-FM (Hot AC) 3.3 3.1

WPHI-FM (Urban) 3.4 3.1

WIP-AM (Sports) 2.6 2.7

WXXM-FM (Hot AC) 2.2 2.3

WPLY-FM (Alternative) 2.3 2.3

WPHT-AM (Talk) 1.2 1.3

WPST-FM (CHR/Pop) 1.3 1.5

WHAT-AM (Talk) 1.1 1.2

WDAS-AM (Religious) 1.2 1.0

WNJO-FM (Oldies) .7 1.0

WKXW-FM (Talk) .9 .9

WWJZ-AM (Nostalgia) .3 .7

WJBR-FM (AC) .5 .5

WNAP-AM (Religious) --- .6

WURD-AM (Tropical) .6 .5

WFIL-AM (Religious) --- .4

WSTW-FM (CHR/Pop) --- .4

WRDR-FM (Nostalgia) .7 .3

© 1998 Arbitron.

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Philadelphia Summer Book 1998
(source all-access).
[I would add to this list, WPST-1.3-1.5 / WNJO-.7-1.0]

News KYW falls 7.2-6.4, but takes over the lead as AC WBEB, drops 7.2-5.8. Urban AC WDAS 6.2-5.8, Rock WYSP is up 5.2-5.4, Talk WWDB soars to fifth with a 4.0-5.0. Gold WOGL is flat at 4.9, Urban WUSL drops 5.1-4.7, Country WXTU is up 4.3-4.7, NAC WJJZ is down 4.5-4.1, Classic Hits WMGK is level at 4.1. Top 40/ Mainstream WIOQ is up 3.9-4.0, Rock WMMR leaps 3.0-3.6, Nostalgia WPEN-A drops significantly 4.2-3.3, Urban WPHI is off a bit 3.4-3.1, Hot AC WYXR slips 3.3-3.1, Alternative WPLY stays at 2.3, Modern AC WXXM is up slightly 2.2-2.3.  (Not available at this time were the #'s for WPHT 1210-AM

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Fall 1997 to Spring 1998, 12+

#5 Market - Philadelphia, PA

1997 Arbitrons - (Updated 1/20/98)

Spring 1997 / Summer 1997 / Fall 1997

KYW-AM (News) 6.3 / 6.3 / 6.8

WYSP-FM (Rock) 6.3 / 5.3 / 6.3

WBEB-FM (AC) 6.0 / 5.7 / 5.9

WDAS-FM (Urban AC) 4.9 / 5.5 / 5.5

WOGL-FM (Oldies) 5.5 / 5.4 / 5.0

WUSL-FM (Urban) 5.0 / 4.6 / 4.7

WMGK-FM (Cl. Hits) 4.4 / 4.5 / 4.7

WWDB-FM (Talk) 5.0 / 4.7 / 4.6

WJJZ-FM (NAC/SJ) 3.9 / 4.2 / 4.2

WXTU-FM (Country) 4.0 / 4.2 / 3.7

WIP-AM (Sports) 3.4 / 3.7 / 3.7

WPEN-AM (Nostalgia) 4.0 / 4.7 / 3.6

WPHI-FM (Urban) 3.9 / 4.2 / 3.5

WIOQ-FM (CHR/Pop) 3.6 / 4.1 / 3.2

WMMR-FM (Rock) 4.5 / 3.9 / 3.2

WYXR-FM (Hot AC) 3.5 / 3.6 / 3.0

WPLY-FM (Alternative) 2.7 / 3.3 / 2.6

WRTI-FM (90.1) (Public) part-classical/part-jazz  Fall 1997 - 2.4

WHYY-FM (90.9)(Public) had a 2.3 in the fall 1997

WXXM-FM (95.7) (Hot AC) 2.6 / 2.4 / 1.6 Was WFLN (Classical) until September 5

WXPN-FM (88.5) Fall 1997 - 1.6

WDAS-AM (Religious) 1.2 / 1.0 / 1.2

WPST-FM (CHR/Pop) 1.2 / 1.5 / 1.1

WHAT-AM (Talk) 1.6 / .9 / 1.0

WKXW-FM (Talk) .6 / .8 / .9

WPHT-AM (Talk) .8 / .8 / .7

WFMZ-FM (AC) .5 / .5 / .6  (Became WLEV in September)

WJBR-FM (AC) .6 / .4 / .4

WNAP-AM (Religious) --- / .4 / +

WRDR-FM (Nostalgia) .7 / .4 / .8

WTEL-AM (Tropical) --- / .4 / +

WURD-AM (Tropical) .5 / .4 / .6

WWJZ-AM (Nostalgia) --- / .4 / .4

WCHR-FM (Religious) --- / .3 / +

WSTW-FM (CHR/Pop) .3 / .3 / +

WZZD-AM (Religious) --- / .3 / +

WFIL-AM (Religious) --- /--- .3

WBYN-FM (Religious) --- /--- .3

WOR-AM (Talk) --- /--- .3

+ = No information provided

© 1997 Arbitron. May not be quoted or reproduced without prior written permission from Arbitron.

February 1998 posting of Top 10 Stations in Billing

For the third year in a row WFAN was the top biller in advertising revenue in 1997. The top 10 as reported in the NY Daily News:

10. 101.1 WCBS-FM New York (Oldies) CBS
9. 103.7 KVIL Dallas (AC/Cowboys Flagship) CBS
8. 92.3 KKBT Los Angeles (Urban) Chancellor
7. 103.5 WKTU Lake Success (Rhythmic CHR) Chancellor
6. 101.1 KRTH Los Angeles (Oldies) CBS
5. 720 WGN Chicago (News/Talk/Cubs) Tribune
4. 1010 WINS New York (News) CBS
3. 92.3 WXRK New York (Rock/Stern Flagship) CBS  (Home of Howard Stern)
2. 106.7 WLTW New York (AC) Chancellor
1. 660 WFAN New York (Sports) CBS  (Home of Imus in the Morning)

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1991 to 1995

Saved from the archives of phillyradio.com, ratings for 1992 and 1993

STATION       WN92    FL92    WN93    FORMAT
--------------------------------------------------
 1060 KYW-AM      8.4     7.0     8.1    News
 96.5 WWDB-FM     4.8     4.3     7.0    Talk
102.1 WIOQ-FM     3.5     6.4     6.8    CHR/Urban
 94.1 WYSP-FM     5.9     7.7     6.0    Cl. Rock
104.5 WYXR-FM     4.2     4.6     5.6    AC
  950 WPEN-AM     5.5     4.8     4.8    Standards
 98.1 WOGL-FM     3.8     4.1     4.7    Oldies
106.1 WEGX-FM     4.9     4.4     4.5*   CHR/Pop (*last book as CHR/Pop)
 98.9 WUSL-FM     7.1     4.8     4.4    Urban
101.1 WEAZ-FM     6.0     4.6     4.3    Soft AC

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The Following was posted on Radio-Info.com's Philadelphia message board

Name: D. Stroyer
Date: 8/7/02


Just digging through some old boxes of stuff, I found some clipped Inquirer articles showing 12+ ratings.... 

Winter '92 
KYW - 8.4 
Power 99 - 7.1 
Eazy 101 - 6.0 
WYSP - 5.9 
WPEN - 5.5 
Eagle 106 - 4.9 
WWDB - 4.8 
Star 104.5 - 4.2 
Oldies 98 - 3.8 
Q102 (dance/top 40) - 3.5 

Fall '92 
WYSP (classic rock) - 7.7 
KYW - 7.0 
Q102 (urban/top 40) - 6.4 
Power 99 - 4.8 
WPEN - 4.8 
Eazy 101 - 4.6 
Star 104.5 - 4.6 
Eagle 106 - 4.4 
WWDB - 4.3 
Oldies 98 - 4.1 

Winter '93 
KYW - 8.1 
WWDB - 7.0 
Q102 (urban/top 40) - 6.8 
WYSP (classic rock) - 6.0 
Star 104.5 - 5.6 
WPEN - 4.8 
Oldies 98 - 4.7 
Eagle 106 - 4.5 (yes, they actually yanked the plug on a station that had a 4.5! Supposedly, it was all teens listening? Or, was that 4.5 all Lander?) 
Power 99 - 4.4 
Eazy 101 - 4.3 
WDRE - 1.9 (17th place) 

Also: 

WMMR in 11th place. Their first time out of the top 10 since the 70's. 

Mornings 12+: 
KYW - 13.3 
WYSP - 10.5 
Eagle 106 - 6.2 (Lander's best ratings ever with Eagle) 
WMMR ("SportsRock") - 3.5 (14th place) 

Fall '93 
KYW - 6.9 
WMMR - 6.0 
WYSP (classic rock) - 5.6 
WWDB - 5.4 
WPEN - 5.2 
Oldies 98 - 5.1 
Power 99 - 5.0 
WIP - 4.6 
WXTU - 4.4 
WDAS-FM - 4.0 
B101 - 3.3 

Winter '94 
KYW - 10.0 
WMMR - 5.7 
WWDB - 5.6 
WPEN - 5.5 
Oldies 98 - 5.3 
WYSP (classic rock) - 5.3 
Power 99 - 4.7 
B101 - 4.5 
WDAS-FM - 4.2 
WXTU - 4.0 

Spring '94 
KYW - 7.4 
WMMR - 6.6 
WPEN - 6.1 
WWDB - 6.1 
WYSP (classic rock) - 5.6 
Oldies 98 - 5.0 
B101 - 4.9 
Power 99 - 4.9 
WXTU - 4.6 
Q102 (urban/top 40) - 4.3 
Magic 102.9 (AC) - 3.6 
WJJZ - 2.4 (??th place) 

Summer '94 
KYW - 7.4 
WWDB - 5.7 
WMMR - 5.6 
WYSP (classic rock) - 5.2 (lowest in 5 years) 
Power 99 - 5.2 
B101 - 5.1 
WXTU - 5.0 
Oldies 98 - 4.6 
Q102 (dance/top 40) - 4.6 
Magic 102.9 (70's) - 4.5 (their best showing in 3 years; Harvey jumped from 12th to 6th) 
WPEN - 4.2 (??th place) 
WJJZ - 3.5 (14th place) 
WDRE - 2.1 (??th place) 
1210 The GiMP - 0.7 (??th place) 
WTEL ("Radio Tropical") - 0.5 (??th place) 

Also: 

Mornings 12+ 
1. KYW 
2. WYSP 
3. WMMR 
4. WWDB 
5. WXTU 
6. Magic 102.9 
7. WIP 
8. Power 99 
9. B101 
10. WPEN 

Fall '94 
KYW - 7.3 
WPEN - 5.9 
Power 99 - 5.7 
WDAS-FM - 5.3 (best showing since 1984) 
WWDB - 4.9 
WYSP (classic rock) - 4.9 
Oldies 98 - 4.8 
WMMR - 4.7 
WIP - 4.4 
B101 - 4.3 
WXTU - 4.3 
Magic 102.9 (70's) - 4.1 
Q102 (mainstream top 40) - 4.1 
Y100 (alternative/top 40) - 3.3 (17th place) 
WDRE - 3.0 (??th place) 
1210 The GiMP - 0.4 (??th place) 

Mornings 12+: 

1. KYW (13.3) 
2. WYSP (9.1) 
3. WPEN (Jerry & Elaine) (6.0) 
4. WIP (5.2) 
4. Power 99 (Carter & Sanborn) (5.2) 

Winter '95 
KYW - 7.7 
Power 99 - 5.9 
B101 - 5.5 
WPEN - 5.4 
WWDB - 5.4 
WDAS-FM - 5.1 
Oldies 98 - 4.9 
WMMR - 4.8 
WXTU - 4.8 
WYSP (classic rock) - 4.6 
WIP - 4.5 
Y100 (somewhat more alternative) - 4.2 
Q102 (mainstream top 40) - 3.4 (??th place) 
WDRE ("Underground Network") - 1.9 (??th place) 

Also: 

Y100 ranked 4th, persons 18-34, up from a 5.3 to an 8.1. 

Mornings 12+: 

KYW 13.7 
WYSP 9.4 
WIP 
WPEN (Jerry & Elaine) 
WWDB 
Q102 (Eddie and JoBo) in 15th with a 2.7. 

There ya go. I eventually want to get this onto my website, and if anybody has any other ratings laying around (from the 80's and the late 90's), drop me an e-mail. 

-D 
================================
Name: Scott Stephens
Date: 8/8/02
In Reply To: "old" Arbitron ratings (D. Stroyer) 


Here is a clipping I have (from the Courier-Post) for Winter, 1990 (12 +): 

KYW - 7.4 
WMMR - 6.9 
Power 99 - 6.7 
EZ 101 - 6.3 
WYSP (Stern defeats Debella for the first time) - 6.2 
WPEN - 6.0 
Q 102 - 5.9 
Eagle 106 - 5.4 
Magic 103 - 4.5 
Kiss 100 - 4.5 
=======================
Name: Slinky
Date: 8/7/02
In Reply To: "old" Arbitron ratings (D. Stroyer) 


I've got another Inky clipping here: 

Winter '91 (the Gulf War ratings): 

Top Ten: 
KYW 8.8 
WPEN 6.9 (PEN's highest ever, up from 5.5 in Fall) 
Power 6.1 
WYSP 5.7 (as Classic Rock) 
EZ101 5.5 
WXTU 5.4 
WMMR 5.4 (lowest #'s since 1983, down from 7.6 in Fall) 
Q102 5.2 (as Dance CHR) 
WMGK 4.2 (as AC) 
Eagle 4.2 

Also mentioned: 
11. WWDB 4.1 
12. WOGL 3.9 
??. WIP 2.4 
18. WHAT 1.4 

Mornings: 
1. KYW 13.7 
2. WYSP/Stern 9.4 (up from 8.5) 
3. WPEN/Ken Garland 7.7 
4. WMMR/DeBella 5.8 (down from 8.5)